Journals Log In | Journals Account Info

Books Cart  
Journals Cart  
Browse Books

Nebraska 150 Sale
New March Books
Passover Sale
Women's History Month Sale
March Madness Sale

ie logo
UNP e-Newsletter
(PDF version)


Facebook page  Twitter  Pinterest  Instagram
Connect with Us

Spring/Summer 2017 catalog

Spring/Summer 2017 Catalog
(Download PDF)


Fall/Winter 2016 catalog

Fall/Winter 2016 e-catalog
Download PDF

Potomac Books


Taking Science to the People, Taking Science to the People, 0803220529, 0-8032-2052-9, 978-0-8032-2052-2, 9780803220522, Edited by Carolyn Johnsen , , Taking Science to the People, 0803234503, 0-8032-3450-3, 978-0-8032-3450-5, 9780803234505, Edited by Carolyn Johnsen

Taking Science to the People
A Communication Primer for Scientists and Engineers
Edited by Carolyn Johnsen

2010. 120 pp.
3 illustrations, 1 table
$14.00 s

The American public, government, and the news media continually grapple with myriad policy issues related to science and technology. Those issues include global warming, energy, stem-cell research, health care, childhood autism, food safety, and genetics, to name but a few. When the public is informed on such topics, chances improve for reasoned policy decisions. Journalists have typically bridged the gap between scientists and the public, but the times now call for more engagement from the experts. The authors in this collection write convincingly about why scientists and engineers should shake off their ivory-tower reticence and take science to the people.
Taking Science to the People calls on scientists and engineers to polish their writing and speaking skills in order to communicate more clearly about their work to the public, policy makers, and reporters who cover science. The authors represent a range of experience and authority, including distinguished scientists who write well about science, federal officials who communicate to Congress about science, and science journalists who weigh in with their own expertise. In this long-overdue volume, scientists, engineers, and journalists will find both a convincing rationale for communicating well about science and many practical methods for doing so.

Carolyn Johnsen teaches science writing in the College of Journalism and Mass Communications at the University of Nebraska–Lincoln. She is the author of Raising a Stink: The Struggle over Factory Hog Farms in Nebraska, available in a Bison Books edition.
Contributors: David Ehrenstein, Leslie Fink, John Janovy Jr., Kristine Kelly, Warren Leary, Stacey Pasco, Sidney Perkowitz, Boyce Rensberger, Margaret Wertheim, Gene Whitney, Eddy Von Mueller, and Abby Vogel.

"[Taking Science to the People] makes an excellent case for the need for scientists and science-knowledgeable journalists to communicate the findings of science to the public. . . . These writings offer an incentive for action in academic science and journalism departments. " —R.E. Buntrock, Choice

Also of Interest

Science and Native American Communities
Keith James

Raising a Stink
Carolyn Johnsen

Crisis and Opportunity
John E. Ikerd

Remaking the North American Food System
C. Clare Hinrichs